Train your teams to handle objections, upsell effectively, and give excellent customer service. Drive success in a competitive market with this list of the top 10 retail selling skills training programs for 2025.
Payment security protects both your business’s reputation and bottom line. This retail selling skills training from SC Training can teach your teams how to handle transactions safely and protect customer information. It covers the basics of secure payment methods and specifically touches on contactless payments using point-of-sale (POS) systems.
This six-part course can equip your teams with the know-how of using Apple Pay and Google Pay, as well as the benefits of using these mobile payment systems. It’ll also explore how to use the Square app and help your staff recall the indicator of successful payment when using a chip card.
For smooth and secure transactions, this training delves into the correct approach after customers pay using a credit or debit card. It also tackles how to identify suspicious behavior, including scamming and skimming. The last lesson defines Near-Field Communication (NFC) and recognizes the security measures of contactless pay.
Cashiers play a vital role in safeguarding the store and your customers, making their training essential for retail success. Since many cashiers are deskless and lack dedicated office spaces, SC Training makes learning easy by offering a mobile-first approach. This lets them access training right on the sales floor, so they stay informed without disrupting their busy schedules.
Created by: SC Training
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
Customer experience lies at the heart of retail. Empower your team to create exceptional experiences with this interactive course designed to help them master the art of customer satisfaction.
Through this course, your retail staff can understand what it takes to maintain and broaden your store’s customer base. It highlights the role of customer service in delivering a positive retail customer experience. Plus, it also talks about the importance of first impressions and how they can influence the shopper’s buying decisions.
This training also emphasizes the importance of empathy in understanding customer needs and how something as simple as a smile can help enhance one’s perception of your staff. The final lesson before the gamified assessment suggests different small talk topics, as well as subjects you should avoid bringing up when interacting with guests.
Created by: SC Training
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
This next SC Training course can help your teams understand the value of well-executed visual merchandising. It’s designed to guide them in developing an eye for displaying products in a way that draws people in, all while making the shopping experience more intuitive.
Introduce your teams to the hows of influencing purchasing behavior with eye-catching displays and organized product placements. With this training, they can also discover the different types of visual merchandising and the main techniques and elements to consider when setting up visual imagery.
Created by: SC Training
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
If you’re seeking to expand your customer base, this Inclusive Selling course from SC Training lays out the tools and strategies to help your teams engage a more diverse market. They’ll learn how to navigate cultural, gender, and generational differences while fostering stronger sales connections.
By helping your teams understand how to sell across differences, you can increase the likelihood that your customers view your brand as socially responsible. This training can promote brand loyalty by cultivating a shopping environment where people feel respected and valued.
Created by: SC Training
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
In a span of 4 to 5 weeks, this retail selling skills training course aims to equip your leaders with the management tools needed to elevate their team's performance. With its "train the trainer" videos, managers will gain insights directly from industry experts, focusing on strategic implementation to foster employee buy-in.
Learners will also have hands-on experience through interactive mock sessions using actual merchandise. This course also touches on how to present products, handle objections with professionalism, and close sales successfully.
Created by: Bob Phibbs The Retail Doctor
Length: 4-5 weeks
Certificate: Available
Cost: Starts at 195 USD/month
This course can help your teams learn the essential retail selling tips and techniques for warmly welcoming customers into your store. The opening moments of a sale can be challenging, but mastering them is crucial for setting the right tone. By focusing on how to break the ice with customers, this course can help employees learn how to make the selling process smoother.
Teams will discover practical strategies like the "fly-by" technique, which allows staff to greet customers without invading their personal space. They can also practice great opening lines that encourage conversation, helping them connect with all types of shoppers. Lastly, it’ll discuss how to transition into identifying customer needs, opening the door for deeper engagement.
Created by: Redseed
Length: No information available
Certificate: No information available
Cost: Free (up to 500 users)
This course highlights a customer-focused selling system called the “6 Steps to the Perfect Purchase.” This retail sales associate training is delivered through 30-minute videos that are paired with quizzes to help your teams grasp the concepts fully.
This is a three-phase training that starts with video lessons to get professional certification. The second phase is a series of follow-up video lessons for mastery and real-life application. Lastly, the third phase lets you assign sales training for retail staff as needed, such as when sales are low or there’s an upcoming event.
Created by: Retail Sales Academy
Length: No information available
Certificate: Available
Cost: 199 USD/month
The Friedman Group offers two different kinds of solutions under this online retail sales training. First, they have individual certifications that cover mastering the art of selling and customer engagement. It’s delivered in six learning modules, packed with 32 interactive activities. This solution also comes with a completion certificate and progress tracking.
The other solution is designed for business owners and managers, offering all the benefits of individual certification, along with specialized management and advanced sales training. It comes with 40 modules and 100 activities, building upon the core content from the individual certification to offer a more comprehensive, business-focused learning experience.
Created by: The Friedman Group
Length: No information available
Certificate: Available
Cost: Contact for pricing
The Retail Sales Training course by PD Training focuses on effectively managing and closing sales in any retail environment. It covers a wide array of topics, including active listening techniques, creating a great first impression, and minimizing discounts. Participants can also learn how to ask effective questions to understand client needs better and develop rapport.
Through this course, teams can also gain insights into sales psychology. Plus, it’s designed to equip staff with the tools to create lasting connections with customers, control the sales process, and handle price objections professionally.
This retail selling course is suited for various retail positions including salespersons and support staff members like cashiers. It’s designed to elevate sales while emphasizing the importance of outstanding customer service.
The course explores strategies to set high standards for retail service and foster customer loyalty. It will discuss the key stages of a retail sale, identifying areas for personal improvement while gaining practical ideas to enhance their selling skills. Your staff can also learn about effective selling techniques and service standards to boost sales.
Created by: Spearhead Training
Length: 2 days
Certificate: No information available
Cost: 2,900 AED + VAT
93% of customers are more likely to return and make repeat purchases from businesses that deliver exceptional customer service, a HubSpot research revealed. With the right training, you’re one step closer to building brand loyalty and contributing to overall retail success.
Build the groundwork for achieving strong retail sales performance. Instill the core qualities of customer empathy, product knowledge, and effective communication so your teams can deliver the experience your customers deserve.
Retail selling skills training is designed to equip your teams with the technical know-how needed to excel in customer interactions and enhance sales. It’s key to helping your staff build confidence, foster trust, and create lasting connections with customers. With the proper training, teams can turn interactions into an opportunity for repeat business and positive word-of-mouth.
Effective sales skills are the bread and butter of retail employees. Here are some key skills that are especially valuable in the industry:
When choosing among the many retail sales training tools, prioritize content relevance and look for capabilities that make learning more engaging. SC Training’s retail courses are equipped with top-notch features including:
Invest in the best sales training platform that can help you improve overall store performance while creating a more cohesive team environment.
Boost sales with retail selling skills training. Sign up with SC Training for free!