We’ve scoured the internet and compiled the most recommended sales training videos to help you build a competitive sales team that can continuously close deals and drive recurring revenue. Some of these sales training videos cover topics such as upselling, developing strong client relationships, persuasion techniques, and more.
Upselling, if done correctly, will not only help increase the revenue and profit of a company, but also boost customer experience and establish a trusting and lasting relationship with them. Teach your sales team the finer points of upselling with this highly informative training course, Upselling by SC Training (formerly EdApp).
In this free microlearning course, your team will be led through the psychology of upselling. They’ll get to explore the consumer mind, as well as the power of the must-have effect and fear-of-missing-out in persuading customers to upsell. It will also discuss the Paradox of Choice by famous psychologist Barry Schwartz, which states that people are more anxious when presented with more choices. These lessons can be used by your team to fine-tune their upselling strategies and help their customers make better and happier decisions.
What’s more, this sales coaching course presents an upsell formula to help your team successfully upsell their customers. There’s also a quick video clip that will show them some upsell phrases that they can adopt to boost their sales.
SC Training designed this course to be fully editable. If you have specific upselling techniques and sales training videos that you’d like to add to this course, you can easily do so with SC Training’s course builder tool. Fret not, as it’s very much free to use!
Created by: SC Training (formerly EdApp)
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
Knowing how to build and enhance relationships with people is extremely important for sales success. Luckily, SC Training has a ready-made course that will show your sales team the ropes of developing strong relationships with their B2B clients, customers, and even colleagues.
This course starts with a video clip highlighting the importance of trust, respect, and credibility in establishing a strong relationship with people. There's also an animated video highlighting the elements of trust in a fun but informative way. Then, it drills down the key steps your sales team can follow to secure open and effective communication with their clients.
Towards the end of this course, your team will be taught the importance of embracing different perspectives and engaging in a supportive and respectful confrontation. This comes specifically handy when your team is dealing with difficult customers.
Apart from the sales training videos, this course contains a lot of interactivities, making sure that learners will enjoy and stick around until the very end of this training. Your team can easily access it through their mobile devices, although this course also responds perfectly to desktops and tablets.
Created by: SC Training
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
MasterClass’ Sales and Persuasion was hosted by NYT-bestselling author Daniel Pink. In this two-hour sales training video, Pink explains how to persuade, sell, and inspire others using a science-backed sales strategy.
After taking this course, your sales teams will discover the importance of purposeful, personal encounters with customers. They will also learn some sales techniques from Pink himself on how to remain positive and afloat in a sea of objection, which is something that’s hard to avoid especially in the world of selling.
Each lesson will only run for approximately 15 minutes to avoid cognitive overload. Every salesperson can watch this training on their desktop, TV, or even mobile devices.
Created by: MasterClass
Length: 2 hours and 57 minutes
Certificate: Not available
Cost: 10 USD/month (subscription basis)
Digital Sales Institute’s free sales videos focus on strategies that can help salespeople streamline their processes so conversations are more effective and targeted. The training emphasizes a customer-focused approach, teaching sales reps to see selling from the customer’s perspective, which is vital for building trust and rapport.
In addition to covering foundational sales techniques, the video series delves into the sales cycle and its four key stages: initiate, build, manage, and optimize. Each stage suggests valuable insights on finding new opportunities, as well as nurturing relationships and long-term customer connections.
Created by: The Digital Sales Institute
Length: Approx. 17 minutes
Certificate: Not available
Cost: Free
Knowing Your Market, a course offered by SC Training, explains the importance of carrying out market research to fully understand your target market and how doing so can help your sales reps close deals with their potential clients and customers. To help them better comprehend the significance of understanding the market, this course has included a video clip from one of the worst advertising flops of all time.
As you progress through this training, you’ll also get to explore the key factors you should consider when carrying out market research. It will also teach you how to analyze your findings, and from there, make the best decisions. At the end of this training, your sales team will discover some best practices they can use to make sure that their market research is up to date and relevant to the recent market trends.
The course's lessons and videos are all intended to be short and straight to the point. This makes learning more convenient and easy for learners, particularly for salespeople who are constantly busy and moving around.
Created by: SC Training
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
Sales enablement platform Allego has created this great sales training video to equip sales teams with some helpful tips on how to capture the attention of most buyers today. It's hosted by Allego’s marketing and sales directors, so you can rest assured that you’re learning from the pros.
Today’s sales funnel is undoubtedly more complex than ever before, and the role of your sales reps is to make their journey more convenient and also more customized. In this course, they’ll learn how to centralize and customize the buying journey of their prospects and turn the entire process quicker and easier for them.
This sales training video also discusses the importance of technologies in streamlining all information in one location. This way, clients and customers can easily access anything they need to know about the products and services anytime they need it.
Created by: Allego
Length: No information available
Certificate: Not available
Cost: Available upon request
Dale Carnegie’s Winning with Relationship Selling is a live online training where participants can learn how to build strong, productive relationships based on trust and mutual understanding. It highlights the importance of grasping the client’s needs through powerful questioning and active listening.
Throughout the training, attendees will discover how to maximize sales by nurturing client relationships and expanding their professional networks. The course covers essential topics such as creating loyalty, confidently communicating value, and effectively managing hesitation. It’s perfect for any sales professional looking to achieve success through meaningful relationships with their clients.
Created by: Dale Carnegie
Length: Varies per session
Certificate: No information available
Cost: Varies per session
Domestika’s Email Marketing: Create a Strategy with Mailchimp sales training video will teach your sales team how to build a winning email marketing campaign and reach more prospects through this medium. It includes a helpful guide on how to use Mailchimp’s free plan to create and distribute engaging newsletters that will appeal to your target market. It also discusses some powerful strategies to grow the mailing list and win over their potential clients without looking spammy.
This training comes with additional learning materials to boost your team's learning. Although this course isn't free, purchasing it will give your team lifetime access to the content.
This video coaching series by Mike Weinberg is designed to help sales professionals master the fundamentals of successful selling. It focuses on building strong relationships and developing a sales approach that positions oneself as a value creator rather than just a vendor.
In this comprehensive series, learners will understand how to establish credibility, communicate their value confidently, and maintain a steady pipeline of prospects. With nine modules and over six hours of content, the course also includes a 66-page workbook filled with interactive exercises.
You can use SC Training’s Leading Under Pressure course to help your sales managers, leaders, and supervisors combat stress in their everyday work and perform well under pressure.
This sales training video was created in collaboration with award-winning rescue diver John Volanthen, who has spent most of his life carrying out some of the most challenging underwater rescue missions. Here, he describes his experience rescuing a soccer team and their coach who were trapped in a cave in Thailand. This story is meant to teach your sales managers and executives how to maintain resilience and mental strength in such high-pressure situations.
Salespeople frequently find themselves in difficult situations when the stakes are simply too high. Through this course, they will learn some coping strategies they can use when they start feeling too worn out and overwhelmed by the work pressure. These lessons are delivered through a series of short video clips from Volanthen himself. There are also games and quizzes added in between lessons to boost retention.
Created by: SC Training
Length: 5-10 minutes per lesson (self-paced)
Certificate: Available
Cost: Free (up to 10 users)
Your sales team is the driving force behind your business success. Without proper training, they may struggle to understand products, connect with customers, and close deals. This lack of confidence and skills can create frustration for both employees and customers, as well as missed opportunities and lower revenue.
Sales training is an effective way to prevent these consequences. But nowadays, how you deliver your training factors in on the effectiveness of your program. It’s also essential to consider engaging resources that offer flexibility so you can equip your team with the skills they need to succeed.
Sales training videos are made to help sales teams develop the skills and knowledge necessary for effective selling. These videos are important because they give a convenient and engaging way for employees to learn, allowing them to revisit key concepts at their own pace and convenience.
Common topics covered in sales training videos include understanding customer needs, effective communication techniques, and strategies for overcoming objections. Other important subjects often include product knowledge, closing techniques, and building strong relationships with clients.
Help your new sales reps from the get-go. Training makes sure they hit the ground running and understand your products and sales processes. Here’s how you can do that:
Invest in your salespeople by delivering the training and support they need to consistently close deals and deliver ongoing value to your company. A well-trained sales team will secure your ROI and strengthen your position in the market, helping you stay ahead of the competition amid shifting trends.
Our collection of sales videos for training features some of the best resources to teach your team effective selling strategies, including upselling, inbound sales, and cold calling, while keeping them updated on the latest market trends. With video format, these resources will capture your team’s attention and enhance lesson retention more effectively than written materials or lectures.